News, Uncategorized

Omnichannel: Creating Online and Offline Experiences for Customers

The way consumers shop has changed exponentially over the years. To no surprise, consumers are now shopping both online and offline. With the rise of e-commerce, the ability to obtain goods has grown significantly. Some brands choose to stay brick-and-mortar while some choose to stay strictly e-commerce. While sticking to one stream works for many, the best way to encapsulate a wider array of consumers is to create experiences both online and offline which is also known as omnichannel retailing.

What is omnichannel in regards to retail?

Omnichannel includes the sale of goods/service in both physical and digital means. For example, a clothing store has a physical location where people can shop as well as an online catalogue/website where they can make purchases as well. In essence, omnichannel is being wherever the customer is.

How can adopting an omnichannel model help retail shop owners?

With the growth of e-commerce becoming more and more prevalent, there have been many retailers who have been forced to close their doors due to their inability to compete with the convenience factor e-commerce shopping has. On the other hand, e-commerce lacks that in-person experience many look for. 

Omni-channel caters to those who want a convenient method of shopping and those who yearn for that in-person experience. The ability to cater to two different demographics can help retail owners increase their profit and reach significantly more consumers than they would sticking to one stream.

How can retail shop owners create a digital presence?

Creating a digital presence takes time, but is a well worth it process. Many retailers create (or hire someone to create) a catalogue-type website that displays all the products eligible to be sold online. Retail shop owners can connect this to social media, create digital ads, or promote it through their physical location.

Adopting an omnichannel model can help retail businesses increase their overall traffic and profit. It all comes down to analyzing whether the business can cater to the digital space and how it will and work for the other all betterment of the business.

Want to learn more about the omnichannel experience? Read on here!

News, Uncategorized

Commercial Property Investments Show No Signs of Slowing Down in Canada

Canada is home to a multifarious of opportunities in the commercial property investment sector. From the suburban portions that boast significantly lower costs to the heart of major cities that boast convenience for consumers, there is something for everyone when it comes to commercial property investments.

 

Towards the end of 2018, commercial property investments were still running strong and 2019 is set to be a prime year for investors in the space. Despite the departure of a surfeit of massive brick-and-mortar chains, the demand for retail, industrial, and other commercial properties remains high. With the demand for these spaces remaining high, the supply is low; causing an uproar in competition and pricing.

 

Cities such as Toronto tend to be the safest for investment funds due to the diverse economy the city boasts, however with that being said, supply is especially low. Ergo, prices for commercial real estate are significantly higher in Toronto and cities alike and properties tend to stay on the market for very short periods of time, with many jumping at the opportunity to own property in such a diverse city.

 

On the other hand, places such as Alberta are seeing an intense increase in investments, mainly due to the affordability in the market when compared to larger, more dense areas such as Toronto. This back the motion that the commercial property market is not slowing down any time soon; people will continue to invest in prime real estate, whether it be in the big city or the reasonably priced outskirts.

 

What’s the forecast for retail investments in Canada?

 

As previously mentioned, the commercial real estate market is showing no signs of slowing down and growth is inevitable as we move further into 2019. The retail markets, in particular, are showing vast growth due to the possession of in-person customer experience that many individuals still look for when shopping. Tech sectors are also seeing continuous growth and account for a significant amount of commercial property investments.

 

The trends for 2019 are looking up when it comes to commercial real estate as more and more people are seeing the opportunities arising from Canada.

 

Read more about commercial property investments and their place in the Canadian market here: https://www.redevgroup.com/news-article/investment-in-commercial-property-strengthens-in-canada-

News, Uncategorized

Commercial Real Estate Shows Little Fear with Talks of Recession Appearing

Towards the end of 2018, we saw a slow down in US GDP which has had its share of ramifications on a grandeur scale. These numbers could be an indication of a potential recession heading to Canada. For a surfeit of industries, a recession can vastly impact their market, causing significant loses. Ergo, key planning is vital.

 

Recessions impact every market differently. There are those that are swept away by the quick current of financial demise and there are those that are heavily insulated; showing little to no slow down. The tech sector and smart retailers are among the heavily insulated industries, boasting little impact in regards to the former great recession. What does this mean for commercial real estate investors and tech sectors alike?

 

Granting all of this, these industries are comprised of traits that can keep them afloat through a financial crisis. Well-positioned commercial property owners, specifically, can see little to fear yet again should another recession arise. A plethora of retailers are beating out analysts’ forecasts. Loblaws is a prime example of a commercial retailer thriving with increases in both revenue and net profit. The harmonious merge with a tech team has allowed them to grow without compromising their physical stature.

 

Another key component that commercial real estate possesses is physicality. Although consumers can purchase pretty much anything online nowadays, there is still an enticing aspect of taking a trip to the local shop. Service plays a major role in this, with a majority of shoppers returning to brick-and-mortar places for the personable service offered. In sum, despite growth in e-commerce, commercial real estate is still thriving and through a global financial crisis, they still reign as heavy-hitting contenders.

 

Read more about how Canadian Commercial Real Estate is withstanding the test of global and economic issues: https://www.redevgroup.com/news-article/technology-smart-retailers-insulating-canadian-commercial-property

News, Uncategorized

Retail Real Estate: A Worthwhile Investment Going Strong in 2019

When deciding where you want to invest, it’s imperative that you conduct a significant amount of research into various investment streams in order to ensure you are making the optimal choice for your needs. Some investments, such as stocks or opening your own storefront, come with some potentially high risk and can be vastly time-consuming. Albeit, these investments have proven successful for a plethora of individuals, however, some are still in search of opportunities to allocate their funds elsewhere.

 

Despite the rise of e-commerce businesses, shopping plazas are still going strong. Malls continue to be filled with eager shoppers, smaller plazas continue to see visitors coming for niche products they may not get elsewhere. Similar to any other investment, retail properties require a high-degree of time, research, and planning. Location, space, and size are amongst some of the factors one must keep in mind when considering a retail property and returns are often contingent on said factors. For example, a shopping plaza in Toronto’s downtown core will cost more than one further out from the city, however, due to a higher saturation of potential consumers in the downtown core, the ability to generate significant profit within a shorter time frame is plausible.

 

Aside from the aforementioned factors, there are many surfacing trends that are contributing to the continual success of retail shopping plazas. From the rise of cannabis post-legalization to massive retail giants pledging astronomical funds to aid the growth of retail real estate, there are several indicators that pose benefits for shopping plaza investors.

What is driving the retail world to success currently? Why is an investment in retail real estate beneficial? Read the full article here: https://www.redevgroup.com/news-article/it-pays-to-be-in-retail-5-great-signs-for-shopping-plaza-investors

News, Uncategorized

Investment in Commercial Property Surges in Canada

According to Canada’s Real Estate News Exchange (RENX), investment in commercial property hit a new record high in the first six months of 2018, at $26.8 billion. That could put the entire year well above the annual record set in 2017 of $43.1 billion.

Current appetite for investment together with the safety and yields Canadian commercial property offers leads experts to believe that this trend is unlikely to waiver in 2019. Everyone wants a bit of the action, including big tech giants like Google.

While many analysts and biased promoters are doing a smooth job of downplaying the risks in these other markets and sectors, individuals need to be realistic about the dangers and look at the data for themselves.

It’s true that while commercial properties may offer brick and mortar security, the yields on many prime properties are trading low. Yet, many will find greater returns and yields in more localized properties just out of the center, and in more suburban and secondary markets. Of particular note, according to RENX, the reinvention of retail and spending patterns are expected to keep boosting retailer expansions at the discount and luxury ends of the market. Furthermore, mixed-use properties with retail and apartments could perform well, as vacancy rates dip below 3% and encourage rental rate increases.

Read more at https://www.redevgroup.com/news-article/investing-commercial-property-surges-but-will-canadians-bring-capital-home-in-time